Studio: Masonry NYC
Director: Melanie Chernock
Design Exploration
![](https://cdn.myportfolio.com/dfd8eb2b-3354-4bed-b65b-ca1c023c891a/6ebe3748-6d24-4b0e-aeb5-f96e95b583b7_rw_1920.jpg?h=de20751183bf4f274e8b15fd47664ed0)
![](https://cdn.myportfolio.com/dfd8eb2b-3354-4bed-b65b-ca1c023c891a/f2fc8431-ea92-4d6a-bd3b-8b8753a20efb_rw_1920.jpg?h=27688c291f5a777565c3e2d6abcfc35d)
![](https://cdn.myportfolio.com/dfd8eb2b-3354-4bed-b65b-ca1c023c891a/ce6b174d-0172-460d-b2b7-b809eee9eeb1_rw_1920.jpg?h=bbac41761c0362859b656460d9c03ac1)
![](https://cdn.myportfolio.com/dfd8eb2b-3354-4bed-b65b-ca1c023c891a/1017476a-4505-41bd-97db-e1add1b43e55_rw_1200.gif?h=5626ff0f978d78f20069e8b6d0187dcf)
The exploration of elements and characters was important to build the world. We needed to create a minimalist yet fun set that on a large and small scale would stand out from other elements.
![](https://cdn.myportfolio.com/dfd8eb2b-3354-4bed-b65b-ca1c023c891a/d6ba4a6b-6c7b-4630-931e-bbe8ee99ac23_rw_600.gif?h=fc6d98ddb2f6a70543ee817de93f1946)
![](https://cdn.myportfolio.com/dfd8eb2b-3354-4bed-b65b-ca1c023c891a/9f71a016-6909-47d8-9fa6-7687b38425fd_rw_1200.jpg?h=3e7f9d5536108297daf5cd8efbe575a6)
![](https://cdn.myportfolio.com/dfd8eb2b-3354-4bed-b65b-ca1c023c891a/d158a783-8468-42d0-91e7-daf7169c24b7_rw_1920.jpg?h=6532ff95bf96201c731c704d07a79eaa)
![](https://cdn.myportfolio.com/dfd8eb2b-3354-4bed-b65b-ca1c023c891a/eede9c28-37af-4083-99a1-672671519585_rw_1920.jpg?h=5e8d5e0cbbdecba8cf7807b5eb568413)
![](https://cdn.myportfolio.com/dfd8eb2b-3354-4bed-b65b-ca1c023c891a/d43e44f2-d40f-4742-822f-9c455fa27cd0_rw_1920.jpg?h=e2c21a48e66003e762d27140e6bf9240)
![](https://cdn.myportfolio.com/dfd8eb2b-3354-4bed-b65b-ca1c023c891a/ea5b346a-0644-4a45-89d0-0cba1a897cbc_rw_1200.gif?h=7bcb2640dbe221b0724a4ac35ca6629c)
![](https://cdn.myportfolio.com/dfd8eb2b-3354-4bed-b65b-ca1c023c891a/a7ac7303-c2c7-480b-a33b-71d4cee2a4b3_rw_1920.jpg?h=ba489b1ad9bc8e28d2460eb932fc232e)
![](https://cdn.myportfolio.com/dfd8eb2b-3354-4bed-b65b-ca1c023c891a/b08a925e-f318-4ff4-9903-91d1f0a6f878_rw_1920.jpg?h=d439a07a9469c520d1ef2796ded6424f)
![](https://cdn.myportfolio.com/dfd8eb2b-3354-4bed-b65b-ca1c023c891a/ba29a8ab-e76c-43d0-b140-7d204ef7e42a_rw_1200.gif?h=ad55bedae7ccf49e965bea318155418d)
![](https://cdn.myportfolio.com/dfd8eb2b-3354-4bed-b65b-ca1c023c891a/ca1d254f-5ff0-40eb-bdc4-7a19359e71d0_rw_1920.jpg?h=8560f49d22cbfdde71b30c7e72e0191a)
![](https://cdn.myportfolio.com/dfd8eb2b-3354-4bed-b65b-ca1c023c891a/6027c6ef-f679-456e-a1af-f5d07def9ff7_rw_1920.jpg?h=182dde57f6adb8ee1f42446ecd4dedcc)